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Cultural industry in the Internet era

2019-11-27 来源: 51Due教员组 类别: 更多范文

下面为大家整理一篇优秀的assignment代写范文- Cultural industry in the Internet era,供大家参考学习,这篇论文讨论了互联网时代的文化产业。文化市场主体进一步完善。文化产业的发展依托文化市场主体的健康发展,文化产业市场主体按照面向市场、增强活力、提升内涵的原则,在当前已基本完成市场主体规范和建设。在互联网时代大环境下,对文化产业的发展来说,既是机遇也是挑战。

The main body of the cultural market was further improved. The development of cultural industry relies on the healthy development of cultural market subjects, who have basically completed the standardization and construction of market subjects in accordance with the principles of facing the market, enhancing vitality and enhancing connotation.

In recent years, China has focused on promoting the development of the cultural industry by means of scientific research projects in key universities and social science projects, striving to form a newer, stronger and more powerful cultural industry model. The cultural industry, on the basis of carrying forward high-quality content of traditional culture, has added popular elements and won public recognition.

Governments at all levels encourage and support the development of cultural industries, provide financial and technological support for cultural innovation, strengthen the integration of industry, education and research, and encourage cultural innovation.

In terms of improving people's material living standard, the demand for pursuing spiritual life is increasing day by day. Residents pay for the cultural products they like, which further promotes the development of cultural industry and the increase of cultural consumption.

Along with our country in the international status and influence in ascension, one batch of high degree of recognition, extroverted degree good, an international brand has been formed, on the international stage, China's cultural brand is becoming more and more familiar with the general public, become the important factor of stimulating cultural service export, it is also a narrowing trade deficit with China one of the important factors of cultural industry.

Under the environment of "Internet plus", it is both an opportunity and a challenge for the development of cultural industry. Its development direction is also studied according to the following analysis.

The state's support for the cultural industry continues to increase. The national government not only supports the cultural industry in policy, but also injects great efforts in material and financial aspects. We will provide financial support for key national social science projects, and introduce social capital and business models to culture, culture, art, film, music, dance, photography and other fields to boost the development of the cultural industry.

Residents have a richer demand for cultural industries. With the improvement of material living standard, people's consumption and demand for cultural industry are increasing day by day. The consumption of cultural industry promotes its development in a better and stronger direction, and makes use of Internet technology to enhance the sense of interaction and experience, so that the excellent culture of the Chinese nation can show its eternal vitality and charm.

New media technology and other rapid development. In the era of "Internet age", hardware and software equipment of media technology is developing, the processing forms of cultural products are more diversified and refined, and the audience's sense of experience and participation are stronger, which is conducive to the preservation, dissemination, processing and production of cultural products

The vigorous development of we media. The popularization of the Internet and mobile devices provides fertile soil for the development of we media. Blogs, microblogs, WeChat... These countless platforms are the best proof of the vigorous development of "we media", from which a lot of "web celebrity" have been born. Some people benefit from it, while others make profits from it. It is undeniable that the development of "we media" is a new opportunity given by The Times.

On the other hand, China's traditional culture to take its essence, its dross development up to now, is inside information, connotation. However, conservative forms are sometimes not conducive to young people's understanding and acceptance. To sum up, the challenges of cultural industry development are as follows.

There are not many excellent management teams in cultural industry. In the current management of cultural industry team in China, the lack of cultural management personnel, lack of macro planning and development. There are fewer excellent teams who know how to manage and operate the cultural industry. They lack competitiveness and are weak in resisting the crisis, which increases the uncertainty of the industry.

Awareness of copyright protection in the cultural industry is weak. Compared with the mature copyright market in other countries, the copyright protection laws and regulations of China's cultural industry are not perfect, and the cultural system reform has not been completely completed, which has damaged the creative passion of copyright owners.

Insufficient investment in the development of cultural industry. Although the parties for the development of cultural industry power, less continuity of support, however, lead to insufficient development, size and strength is difficult to improve rapidly, and part of the literary and art workers to seek profits by illegal means, such as "contract of Yin and Yang", in addition to lead to damaged the interests of the state, also has the spirit of the dedicated damage cultural workers.

The cultural communication ability of a country is directly related to the cultural sharing level of the whole people and the development benefits of the cultural industry.

The development of cultural industry should not only rely on the mature backbone, but also develop and cultivate new forces as soon as possible. In the stage of compulsory education is more comprehensive, more scientific training cultural quality is very important, in colleges and universities, research institutes to carry out the relevant topic project also is an important part of the independent innovation cultural workers to give policy support to promote the development of cultural industry and property protection, to disturbing the order of the cultural industry market supervision and punishment, is helpful to protect and promote the cultural industry of the forces of the new growth and maturation.

"Internet age" in the current environment, no one from the independent existence, the main core is the use of information platform of science and technology development, establish a high speed, high efficiency, broad, interactive, entertainment and cultural connotation and form, the cultural information of different areas, different scenarios, using high-tech means of information to present more rich and colorful cultural form.

With the popularity of cell phones and other mobile terminal, the various forms of media to flourish, but from the point of current mobile phone Internet population of 724 million people, still have development space, at the same time, China's unbalanced development in western region in the Middle East, not unified phenomenon still exists, promote the popularization of intelligent information value-added services such as need to further strengthen, really civilian applications.

The era of "Internet plus" has broken the gap between cultural industry and actual cultural products and eliminated the distance between producers and audiences. It integrates various elements of cultural industry, such as software, hardware, creativity, resources and capital, and organically combines various related industries around the cultural industry to form a cooperation mechanism, continuously expand and expand, and form a multi-directional and multi-form development model of cultural industry, which is in line with the development of today's situation.

According to the previous analysis of the situation and other contents, the paper puts forward the path and reasonable countermeasures for the development of cultural industry in the "Internet age" era.

One goal: to guide the development of cultural industry with strict standards and scientific development methods, expand the scale of cultural industry, and build a batch of competitive cultural brands.

We should make full use of the information platform to build a strong brand of socialist culture with Chinese characteristics, enhance cultural confidence, add the quintessence of traditional Chinese culture into the current development elements of the new era, and use high-tech and intelligent information Bridges to extend to a deeper and wider stage.

While paying attention to the connotation development of cultural industry, we should enhance the management concept of economic management and talent management of cultural industry and form a scientific management mode. In particular, it has focused on attracting talents from management, finance, scientific research and other fields into the cultural industry. The focus is to introduce overseas cultural creativity, research and development, management and other high-end talents, to provide a strong talent protection and reserve force for the development of China's cultural industry.

The service concept of traditional cultural industry is vague and unclear. Cultural creators tend to focus on the quality of cultural products and ignore the spiritual satisfaction of the audience after receiving them. At present, the development of cultural industry should not only focus on the quality of finished products, but also reflect the humanistic value of cultural products in service, improve the acceptability and buyback rate of the audience, and form a serialized humanistic service concept.

To improve the creative efficiency of cultural industry workers, it is necessary to create a good working environment for them, provide them with an intelligent working platform, fully stimulate their creativity, focus on innovating the forms of cultural industry presentation, enrich cultural products, and make use of more convenient and efficient transmission and presentation platform.

Improving the quality of products related to cultural industry is the guarantee of the sustainable development of cultural industry. Improve cultural accumulation and humanistic quality of cultural workers to create a healthy cultural atmosphere.

The development of cultural industry is always inseparable from the participation of people. The treatment of cultural workers directly affects the stability and sustainable development of the industry. Therefore, it is an important measure to improve the treatment of cultural workers. Cultural workers' contribution to cultural communication and research should be reflected by corresponding treatment.

Improving the hardware facilities of cultural industry is the foundation of its development. One of the important measures is to accelerate the development and use of cultural industry information technology. It is a development path that can be explored to integrate and develop advanced technologies in various fields into the field of cultural development.

This assignment focuses on the development of cultural industry in the era of "Internet age", analyzes the development of contemporary cultural industry, combines with the analysis of the development of traditional cultural industry, focuses on the research and exploration of the development direction of cultural industry in the era of "Internet age", and further analyzes the opportunities and challenges faced by cultural industry. Based on this, this paper puts forward the development path and reasonable countermeasures of cultural industry in the new era, which is of great significance to the development direction of cultural industry in the era of "Internet age".

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