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澳洲论文代写精选:several elements of crisis management

2017-04-27 来源: 51due教员组 类别: 更多范文

本篇澳洲论文代写讲了CDC无法传达他们试图保护公众的信息,并提供更多信息以减少公众的担心。他们应该更有策略地沟通。疾病预防控制中心应遵循充分披露的纪律,并提供全面细节。充分的披露可以控制损害,细节可以控制埃博拉的整个故事。本篇澳洲论文代写由51due论文代写机构整理,供大家参考阅读。


1. In this case, CDC failed to convey the information that they tried to protect the public and to provide more information to reduce public’s worry. They should have communicated more strategically. 
Firstly, CDC should have followed the discipline of full disclosure and providing full details. Full disclosure can control the damage, and details can gain controls of the whole story of Ebola. When the news of Ebola shown up in America and the public shown their concern about the disease, CDC should have provided more information about the disease to the public instead of focusing on persuading the public to “no panic”, by which they can provide the accurate information to the public as well as the message that know how to do. When the news of nurse was revealed, CDC should have also provided detailed information about CDC’s guidance to hospital and the implement of the guidance in other hospitals to minimize the public’s mistrust in CDC and medical system.
Secondly, CDC should have collaborated with the medical institutions to respond with overwhelming force. When a crisis burst out, different information may confuse the public and result in more worry and fear. In the case of Ebola, the hospital in Texas, the Nurses Union, the governor and CDC speaks in different voices, focusing on different subjects and trying to set up different agenda. In this case, CDC should have tried to collaborate with them to speak in the same voice about the disease, conveying consistent information to the public that the medical and public health system are trying to control the disease together and they know how to do.
Thirdly, CDC should have been more responsive. CDC should have been more responsive to the hospital and nurses union as well as the governor. When the statement of the hospital came out, CDC should have been more active to show what they have done and what they would do to reduce the public’s worry. When the accusation of “falling behind” by the governor came out, they should also show what they have done and why they have done in this way to reduce the public’s doubt. By doing so, CDC could communicate better with both the medical institutions and the public.
In this way, CDC can provide the public with detailed and instant information about the disease, which can reduce panic in reality, and the message that the disease can be controlled and CDC can be experienced enough to deal with it.

2. In the case of the mandatory quarantine of the nurse, governors of NY and NJ should have handled the issues more strategically by dealing with the stakeholder better. In this case, medical workers, CDC and the public were all involved. They have put their political goal of appealing to the electorate over the interest of the shareholders in this case. 
In terms of medical workers who were directly influenced by it, governors should have shown more details about their decisions and expressed their pity for the nurse. Their seemingly reckless policy may easily result in discontent among nurses and nurses union, and therefore they should elaborate their reasons of quarantine as well as the pros and cons of the policy clearly. They should have also dealt with their relationship with the medical workers better by showing their concern about the quarantined workers and promising to protect their rights, instead of claiming “no reason to talk to her”. In this way, they can reduce attacks from the medical system, the humanist and their political opponent.
In terms of CDC, governors should have followed the discipline of “don’t feed the fire”. In this case, the governor refuted CDC’s response to the mandatory quarantine, framing them as being “hyperbolic” and “behind”. In this case, the governors may evoke the CDC and worsen their relationship with the public health system, which should play a major role in protecting the public, and he may not get succeeding professional support from CDC. They should have stopped firing on CDC and shown their understanding and support for CDC, and expressed their hope for the CDC to be more cautious by advice instead of attack.
In terms of the public, the governors should have been more accurate and detailed to show their concern about the disease and their care for the public. They tried to appeal to the voter by attacking the public health system and claiming that the public outweigh the nurse. However, they should have expressed their concern about public good by showing their understanding of the disease and the precaution, such as the details of the hospital and the nurse, and the function of CDC, to show they keep their eyes on the progress and everything is under their control. Ignoring the situation of nurse coldly and blaming the CDC bluntly would only make the public worried and confused, and not make the public feel they are “cautious”. 

3. In the case of Ebola, several elements of crisis management could have been applied, including planning for the unexpected, forming a crisis team, establishing relationships and establishing internal communications channels. When the news of Ebola came out, CDC and the hospitals should have planned for the unexpected situation better in order to avoid chaotic situation, otherwise there would been more problems; a crisis team involving the hospitals, CDC and governors should have been built up in order to deal with the crisis consistently and effectively, and the situation that they move on in different directions should have been avoided, and even they have disagreement, it should be figured out within the crisis team by negotiating instead of making it public; they should have established relationship with media and organization, in which way media can provide CDC’s guidance and explanation for the public immediately and attractively, and organizations such as nurses union can cooperate with the CDC to help encourage the medical workers; internal communications channels should have also been built within the medical  and public health system so that all institutions can act effectively to deal with the Ebola case. By doing so, medical system should have shown their resolution to deal with the problems, and show their determination to reform and avoid the mistakes happening again. 
In this case, several elements of issues management should have also been applied. Public health system could have done better with these means to deal with the issues and protect the public’s trust in the institutions. They should have used issues identification, which could have helped them analyze what the public feared of and what they cared about and make a comparison between the social context and their goal, so that they could understand the primary issue in the public health system; they should have used issues analysis to research on how people feel about the issues, and what they have done, and how their past experiences about infectious disease help deal with the situation; and they should have changed strategy options to figure out what options they may have to deal with Ebola effectively; they should have used issues action to decide their goal and the resource they can use to fight; and they should have also been keeping evaluating the results so that they can understand the process  of dealing with Ebola more efficiently. 

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