Information_Systems_and_Software_Applications

Information Systems and Software Applications Kathleen Eatinger BUS 219 – Intro to Business Information Systems Professor Vivien E. Lewis March 21, 2010 Information Systems and Software Application Information systems and software play an important role in companies today. They are used in every operational department from accounting to welding. Marketing software is any type of computer applications or programs that is used for marketing management. This software helps to create catalogs, maintain customer databases, and manage marketing projects (Marketing central, 1998 - 2009). Areas of work that are conducted in marketing departments or businesses where this software would be used would include: 1. Customer and market analyzing. This would include historical trends, market research, price and sales reviews, competition, etc. 2. Planning where time and money will be used for service and product sales increase. This would include the creation and review of market objectives for the release of new products, promotions, etc. 3. Producing to the target market, promotions and offers. This would include producing the marketing materials (logos, brochures, emails, advertising, commercials, etc. 4. Measuring the results of these efforts. This would includes reports showing results of marketing efforts, return on marketing investments, customer response rates, etc. Accounting software are computer applications and programs that are used in accounting departments. Some applications are intended to be used by large corporations, performing more complex accounting functions while other applications are designed for personal use. Still other applications are designed for small businesses. They can be very simple or very complex with cost to vary the same. Accounting software is used in areas such as working with accounts payable and accounts receivable. Other software applications is used for payroll processing, documenting of tax transactions, and the creating related reports. Accounting software is also used for billing and debt collection. Some accounting programs can also be used for project record keeping (WiseGeek, 2003 -2010).. One essential function of the human resources department is procuring new employees. This is an ongoing task that requires a lot of attention. Human resources software easily integrates recruiting and staffing functions aiding the human resources professionals to match applicants to positions, categorize information, and locate it in a single database. This information will then be available to other department management. Most human resources applications have been made compatible with other human resources software in order to combine in other databases (Owen, 2005 - 2006). Some key features of H.R. software you might want to check before purchasing: 1. Check into the speed of the program. 2. How easy is it to use' You do not want a long learning curve. 3. Look into the advanced features. You would probably want to prescreen, rank, report and place employees with a single program. 4. Can you customize the program' You will want to change workflows and fields to match your company’s procedures. 5. Make sure it has a reasonable price. In the business world of today, information systems increase productivity and ease of company operation while making the working environment a great deal better. As the IT improves, so will business and industry. References Marketing central. (1998 - 2009). Marketing software. Retrieved from http://www.marketingcentral.com/marketing-software/marketing-software.html Owen, F. (2005 - 2006). Human resources software. Software for bussiness.net. Retrieved from http://www.softwareforbusiness.net/human-resources-software/ Rainer, R.K. & Turbin, E (2008) Introduction to Information Systems (2nd ed) Hoboken NJ: John Wiley & Sons WiseGeeg. (2003 -2010). What are the different kinds of accounting softeare. Retrieved from http://www.wisegeek.com/what-are-the-different-types-of-accounting-software.htm