Information_Systems_and_Software_Application

Information Systems and Software Application Companies use Information Systems and Software Applications to run their businesses efficiently today. These systems and applications are used in just about every department in the company to perform their day-to-day operations. The most successful companies even use marking software to advertise their products and services. This software helps to create catalogs, maintain customer databases, and manage marketing projects (Marketing central, 1998 - 2009). Some marketing departments use the software to conduct such task as market and or customer analyzing to include doing competition analyzing, pricing and sales reviews, market research, and historical trends. They also use software applications to plan on how to allocate money and time for product and service sales increase to include the review and creation of marketing objectives for the release of any new products, and promotions the company will use to grow the company. Software applications also assist with producing promotions and target market offerings like marketing materials such as commercials, brochures, emails, logos, and advertising. I have even seen software applications used to measure the results of these different efforts to include reports showing results of return on marketing investments, customer response rates, and marketing efforts. Most accounting departments use software applications to conduct their daily routines. Small and Large Companies alike use the software applications for small and complex task with cost that vary depending on the amount of work the task will take to accomplish. Accounts payable and receivable are completed using accounting software applications. When it comes to payroll, billing and task that the accounts have to accomplish there are different software applications. There are also some other accounting programs that can also be used for project record keeping (Wise Geek, 2003 - 2010). One of the most important functions of a company is the Human Resources (HR) Department. This department is very demanding and requires great attention. Information Systems and Software Applications are an intrical part of the HR Department streamlining applicant information and interview processing. Other departments are then able to access this information in order to conduct their functions more efficiently. Most human resources applications have been made compatible with other human resources software in order to combine in other databases (Owen, 2005 - 2006). Before purchasing software for your company you may want to check the speed of the program, the ease or effectiveness in the use as you do not want to have a steep longing learning curve in the department. You will also want to look into any advanced features the software may have that will be advantageous to the company. You should also look for a software application that can rank, report, prescreen, and place employees with a single program. You also want to determine whether or not you can customize the program. Are you able to change fields and workflows to match your company’s processes and procedures and is reasonably price. It has been proven that Information Systems and Software Applications have improved the efficiency and effectiveness of a company. As these systems continue to improve and advance the industries and businesses have become dependent on their capabilities. As we discussed previously, an organization’s marketing department uses information systems and software applications to increase their customer base and maintain repeat business for the growth of the company. References Owen, F. (2005 - 2006). Human resources software. Software for bussiness.net. Retrieved from http://www.softwareforbusiness.net/human-resources-software/ Rainer, R.K. & Turbin, E (2008) Introduction to Information Systems (2nd ed) Hoboken NJ: John Wiley & Sons Service Oriented Computing and Applications. (1998 - 2009). Editors-in-Chief: K.-J. Lin; J.-Y. Chung Managing Director: K.-M. Chao . Retrieved from http://www.springer.com/computer/communication+networks/journal/11761 WiseGeeg. (2003 -2010). What are the different kinds of accounting softeare. Retrieved from http://www.wisegeek.com/what-are-the-different-types-of-accounting-software.htm