Fifa_2010_World_Cup

2010 soccer world cup facts you should know… 2010 , A bid South Africa made and won , but did they know how much of money would be wasted ' Much has changed since the bid was submitted – more new and bigger stadiums are being developed and more is being spend on transport infrastructure. The bigger stadia mean there will be more tickets for sale and more tickets mean more foreign tourists can come to watch the event. We have also seen what happened in Germany, and while the summer in Germany, in the middle of Europe is not the same as winter in South Africa at the Southern tip of a continent, some ways in which the event is developing will influence what happens here. Germany saw many tens of thousand foreign non-ticket holder visitors coming to fan fests and we don’t know how much this phenomina might replicate here, especially with African visitors. Much is therefore still not certain with respect to some aspects of spending related to the event, but we have done some simple updates of ticket sales and infrastructure. In total from 2006 to 2010 the gross contribution to GDP will be R51.1 billion, and this includes direct expenditure of R30.4 billion plus the multiplier effect of the total indirect impact on the rest of the South African economy. Of this gross contribution, most, R29,3 billion is from construction and related activity. We have included only national government spend and therefore this total is understated as there is also significant provincial and city spending happening. However, much of the national, provincial and city spend would be planned spending which has been accelerated to happen before the event. Nevertheless there is no doubt that this huge infrastructure spend has a major impact on our economy and on jobs and businesses in the construction sector. Construction jobs sustained by this spending will be the equivalent of 368 250 annual jobs. Most of the balance of the event impact will occur in 2010, during the event. Of the balance of the event impact, R15,6 billion is generated from foreign tourism (R9,3 billion of foreign tourism direct spend). This is all additional contribution to the country’s GDP and will sustain the equivalent of 196 400 annual jobs. Some of these jobs already exist and this event will go a long way to sustaining them but many new temporary jobs and some new permanent jobs will be created. Although about 3,2 million tickets are expected to be sold, this is not the amount of tourists expected in South Africa. This figure is split over local and foreign spectators, most of whom will watch more than one match. The economic impact is based on 289 000 overseas visitors watching 3 - 4 matches each and 48 000 African visitors watching three matches each. In addition some 115 000 domestic tourists will watch two matches each and some 850 000 million local spectators will watch an average of 1 - 3 matches each. Foreign tourists are not expected to stay for the whole 33 day event so an average stay of 15 days is used in the calculations. We have also guestimated that 100 000 African non-ticket holders and 25 000 overseas non-ticket holders will come to SA for the event. In addition to the 337 000 overseas spectators (with tickets), there will also be an estimated 25 000 foreign VIPs, FIFA officials, sponsor invitees, and media attending the event. All figures quoted are in inflated 2010 terms.