Feasibility_Study_for_Blith_Copany

INTRODUCTION Party needs business began from the growth of small gatherings and more leisure time. Anytime that two or more individuals congregate it can be considered a gathering. It is natural for people to communicate with other. By adding food and entertainment such as games, movies or other activities, gatherings become parties and take a new level of fun and sophistication. Parties define us in many ways, often creating a timeline of our lives and showing how we lived in different moments. During parties the focal points are food, entertainment, ambiance, and decorum. Clients of party needs business want an occasion that attendees remember. Whether it is the food, guest or location, parties are planned to give lasting impression. Parties and party needs business has evolved, starting out as small as the need to communicate and gather increased. Party needs business today is about creating extravagant and lavish events through innovative party materials and making some current ideas outdated. Events, being larger in scale and more elaborate in design are what parties have become. Due to overwhelming amounts of parties around the world, party needs business has become big and caters to a niche market, making it a hot business venture for entrepreneurs. References: Roehm, Carolyne. A Passion for parties. Clarkson Potter, October 31, 2006 Convention Industry Council (CIC), www.conventionindustry.org VISION: To deliver products and services that exceeds our clients' expectations. MISSION: PARTY OL U CAN is committed in making the preparation of your event as enjoyable as the celebration. GOAL: Our goal is to provide innovative ways to celebrate all the milestones, small and large, in our clients’ lives. OBJECTIVES Product  To spread customer awareness of the product on the first year of operation  To establish positive brand image.  To build and maintain customer acceptance.  To improve product feature within the first year of operation. Price  To find ways to lower the operation cost.  To make the product affordable for our customers.  To provide courteous service for the consumers at a fair price Promotion  To encourage customers to patronize our products.  To establish healthy customer relationship.  To provide personal attention to the customers that will result in higher sales and word of mouth advertising. Place  To keep our store eye catching  To maintain the harmonious relationship within the organization  To create signs making the product sections attractive and bright  Visibility of the business location by means of a sign and the building itself are a primary party of the advertising package and are cost effective