Club_It

Club IT Bis 219 August23, 2010 Mr. Goyden Club It Lisa Tejada and Ruben Keys decided to start a club. They own Club IT which offers music, dancing and a place for locals to hang out. They were able to open a club because; they each went have a college degree in business administration. They share a love of music and performing. The club is becoming more successful and even giving other clubs in the area competition. Lisa and Ruben what to make sure the Club is functioning at the best capacity so, they are going to have it analyzed. Mission The mission of the Club is to be an inviting atmosphere where people in their community can hang out and enjoy music and dancing. The atmosphere is casual and relaxing and welcomes people with all musical tastes. The Club is a place that everyone recommends coming to. The recent remodeling provides further space for dancing and fun. Primary Clients The clients of the Club IT vary depending on what kind of music they are going with the changing frequently to attract different types of people. The thing that connects the owner and clients is the love of music and dancing. On the weekends Club IT have live music brought by local bands. On Tuesdays they offer a live DJ who plays the latest music. There is a mix of young and old as well as those individuals who love technology and the ease of access provided by Club IT. Software, Hardware, networks, and data are described as information resources. (Rainer&Turban, 2008). Club IT needs some help with gathering information data. The business could really use some way to gather more information. The owners have only had access to certain information so; by expanding their resources they will be able to analyze their business better. They will need to develop an IT department to do this. Club IT needs to develop a website that will allow them to access all the employees’ information as well as allowing employees to access forms and time sheets and schedules. This is done via intranet and will open all types of communication between the employees and the employer. They do have a network in place but, it’s not as secure as it should be. They need to find a way to strengthen the security. Customer Strategy In order to stay on top Club IT must stay fresh and always revolving this will ensure that they continue to grow. They can do this by competitive advantage which has five components which are cost leadership, innovation, operational effectiveness, and customer-orientation (Rainer & Turban, 2008). Club IT needs to stay focused on their customers and to do this they must be customer friendly. The website needs to be user friendly and allow everyone to find the information they are looking for like hours, schedule of bands, directions. The current website is not very consumer friendly and leaves a lot of details out like when they open or close, when and what bands are playing, contests. They can also add a link to with directions via a google map. They could offer Club IT shirts, mugs, mouse pads, even pictures from the night’s events. They should be able to sell advanced tickets to the more popular groups. The new Intranet will even allow memberships and when customers join they will receive a 10% discount from all merchandise and tickets. Customers will now have the security of knowing they will get the tickets and information they want when they want it. Conclusion Club IT just needs a final touch up and this can be achieved with analysis this will help see which areas really need improvement and which ones don’t. The current intranet does not offer enough information for the customers. The login for the employees is not secure enough and could use some additional information. The current system is ok but, if they wish to move into the future they will need to really update the whole thing. Now that we have analyzed and determined what needs to be done, we can move forward with the changes and bringing Club IT into the future. Club IT will now be a customer and employee friendly environment and they will have the competitive edge they need to grow and succeed.