Cbe_for_Nokia

|CITY UNIVERSITY OF HONGKONG | | | |Division of Commerce | | | |Semester A 2012/2013 | | | |CM20335 China Business Environment | |Lecturer: |Samuel Fong |Office: 6216 AC2 | | | |Tel.: 34425960 | | | |Email: samuel.fong@cityu.edu.hk | | |Consultation Hrs: |Monday 16:00 – 16:50 | | | |Thursday 9:00 – 9:50 | | | | | | |Jack Chow |Office:6215 AC2 | | | |Tel.: 34425957 | | | |Email: jack.chow@cityu.edu.hk | | |Consultation Hrs: |Wednesday & Thursday 1100 - 1150 | |Teaching Format: |Lectures |26 hours (13 classes of 2 hours each) | | |Tutorials |13 hours (13 classes of 1 hour each) | 1. COURSE AIMS The aim of this course is to help students acquire a broad-based knowledge about China and also to provide students with a comprehensive understanding of contemporary China from economic, legal, socio-cultural, political and technological perspectives.   2. COURSE INTENDED LEARNING OUTCOMES Upon successful completion of this course, students should be able to: | |Assess China's macro-environment from the economic, legal, political, socio-cultural and technological perspectives; | | |Identify the opportunities and threats faced by domestic and foreign companies in China; | | |Apply their knowledge of China business environment in making business and management decisions; | | |Analyze the latest developments and trends of China’s macro-environment and their implications for business enterprises of Hong | | |Kong; | | |Demonstrate generic and practical skills including logical inquiry, critical thinking, problem-solving and communication skills for| | |the development of business in China. | 3. TEACHING AND LEARNING ACTIVITIES This course provides background knowledge about China in class lectures which covered all topics described later in this course outline. Tutorials are designed to assist the students to apply the knowledge in relevant realistic situation in China. Students are required to do some assessment tasks for both teaching and course assessment and submit group project papers on topics relating to business environment in the China. 4. ASSESSMENTS |Assessment Tasks/Activities: | |Type of assessment tasks/activities |% |Brief Description of assessment tasks/ activities | |Group Presentation * |10 |In the group presentation, students are required to conduct a detailed case study | | | |analysis on an assigned company or topic. The project consists of an oral | | | |presentation in tutorials. | |Group Project ** |15 |In the group project, students need to submit a report to critically discuss the | | | |selected topics and present to the class a summary of the group project within a | | | |time limit. Peer evaluation will be conducted. The project report (10%) is to assess| | | |students’ competence level to apply the learnt knowledge to a real business | | | |situation as well as working effectively as a team. The presentation (5%) is | | | |designed to gauge students’ capability to identify business opportunities and | | | |implement marketing strategies in China. | |Mid-term Test |15 |Short questions or multiple choice questions to test students’ knowledge about China| | | |business. | |Examination |60 |Questions to assess students’ ability to display general knowledge in China business| | | |and to apply such knowledge in analyzing and evaluating issues of developing | | | |business in China. | | | *How to Conduct the Group-Based Assessment Activities (Appendix 1) **Topics and Requirements of Group Project (Appendix 2) 5. TEXTBOOK AND USEFUL REFERENCE A course pack has been prepared by the Course Examiner. Useful references will be provided in the Appendix 3 and specific references for each chapter will be provided during the lecture. Useful Web-sites from Internet: http://www.chinainfobank.com (中國資訊行) http://www.cei.gov.com 　(中經新聞) http://www.mofcom.gov.cn (發改委) http://www.drcnet.com　(國務院發展研究中心) http://www.cass.net.cn (中國社會科學院) http://www.xinhuanet.cn（新華網） http://www.info.gov.hk 　(香港政府網) http://www.wto.org 　(世界貿易組織網) Official publications: 1. China Statistical Yearbook 2. Statistical Yearbooks -- provincial, municipal, ministries, etc. 3. Almanac of different localities and organizations 4. Some useful publications: • Xinhua Monthly (新華月報) by 國家新聞出版署 • Gazette of the Standing Committee of The National People's Congress of The People's Republic of China (中華人民共和國全國人民代表大會常務委員會公報)(人大常委會後出版) • Zhonghua Renmin Gongheguo Guowuyuan Gongbao (中華人民共和國國務院公報(旬刊))國務院辦公廳 • Official Bulletin of China Securities Regulatory Commission (中國證券監督管理委員會公告(月刊)) • The People's Bank of China Quarterly Statistical Bulletin (中國人民銀行統計季報) • Gazette of the Ministry of Foreign Trade and Economic Cooperation (MOFTEC) of the PRC (中華人民共和國對外貿易經濟合作部文告)(不定期) • China's Customs Statistics(monthly) 中國海關統計(月刊) Journals, Periodicals and Newspapers In Chinese: • Jingji Yanjiu(Economic Research Journal(monthly))經濟研究(中國社會科學院經濟研究所) • Zhonggguo Gongye Jingji(China Industrial Economy(monthly)) 中國工業經濟(中國社會科學院工業經濟研究所) • Chinese Rural Economy(monthly) 中國農村經濟(中國社會科學院農村發展研究所) • Problems of Agricultural Economy(monthly) 農業經濟問題(中國農業經濟學會/ 中國農業科學院農業經濟研究所) • Economic Management(monthly) 經濟管理(中國社會科學院工業經濟研究所) • 中國金融(中國人民銀行) • 經濟日報(國內) • China Daily In English: • Australian Journal of Chinese Affairs • China Business Review • China Economic Review • The China Quarterly • Chinese Economic Studies • Journal of Contemporary China • Journal of Chinese Studies • Modern China • The China Business Review 6. LECTURING AND TUTORIAL SCHEDULE |Wk |Lecture |Tutorial | |1 |What You Need to Know about China (PRC- the past, present and the|Introduction; Formation of groups, | | |future) |allocation of tutorial presentations.| |2 |Economic development and foreign direct investment in China |Research Methodology – an overview | | | |discussion for the group project | |3 |Regional Development in China |Discussion for the current affairs in| | | |China | |4 |Company Setup – Location, Corporate structure and tax issues |1st Presentation | |5 |Marketing in China |2nd presentation | |6 |Cultural environment of doing business in China |3rd presentation | |7 |Legal system and legal environment in China |4th presentation | |8 |Human Resource Practices and problems in China |5th presentation | |9 |Corporate governance and social responsibility |6th presentation | |10 |Foreign Trade and China’s accession to WTO |7th presentation | |11 |Financial and Banking System in China |Group project presentation (1) | |12 |Critical issues in contemporary China |Group project presentation (2) | |13 |Revision |Q & A | Appendix 1 How to Conduct the Group-Based Assessment Activities' Step 1 • Forming a group of 3-4 students. Each group should prepare one presentation based on the following steps. • Electing a group leader for coordinating purpose; pass your tutor the names of the group leader (with email address) and members; • Choosing case topic on random basis. Step 2 • Holding group discussions on the question and assigning tasks among group members for the exercise; • Preparing a 40 min. presentation with not more than 30 PPT slides, plus one title page with the names of all members; • Make some copies available to the class for discussion, not more than 20; • Send your PPT slides to your tutor. Requirements • Your presentation should be short but not superficial. You should focus on the KEY POINTS with your understanding. A very long “background” that is copied from somewhere can be counterproductive. Any presentation that is longer than 40 minutes will be terminated when the time is up; • The presentation should be shared by all members. • Don’t just read your slides! You need to explain your points and prepare for taking questions. Assessment • A group presentation will be mainly assessed by PPT slides at the same time of the presentation and by the group’s responses to the questions following its presentation. Suggested topics for Group Presentation Since 1980s, large numbers of small- and medium-sized companies have involved in FDI in China, but the most prominent among them are large multinationals. They are the pacesetters in the market, and their performance is closely monitored by other players in the field, as well as by business analysts. Your group is requested to choose one of the under-mentioned multinationals who has invested in China for examining its strategy and selection of entry modes. 1. Nokia 2. Volkswagen 3. Starbucks On the other hand, China is rapidly becoming an important source of outward foreign direct investment (OFDI). Starting from virtually no OFDI in 1979, the initial year of China’s open door policy, China has accumulated over US$ 90 billion of OFDI. China’s OFDI flow and stock now stand as the 4th and 6th largest, respectively, among developing countries. Your group is requested to choose one of the under-mentioned Chinese origin multinationals for examining the opportunities and challenges it encountered in foreign business environments. 4. Lenovo 5. Haier 6. TCL 7. Geely Auto Appendix 2 Topics and Requirements of Group Project The newly released 12th Five-Year Plan (2011-15) of China signified that China is ready to go on to the next phase in economic growth by storing wealth among its people and allowing the public share the fruits of reform and development. With application of knowledge and skill learnt from the Course, write a report about 2500 words in which you draw on your investigation to describe and critically appraise the business opportunities for Hong Kong based companies. Assessment Criteria: |Contents |Structure and presentation |Referencing and grammar | |Clear and proper introduction |Clear expression |Correct citation and | |Understanding and application of theory |Clear and logical structure |referencing | |Critical evaluation of issues | |Correct spelling, | |Systematic development of arguments | |punctuation and grammar | |Synthesis of ideas and information | | | |Good conclusion | | | |Reasonable recommendations | | | | | |Cover page |Line-spacing and Fonts |Length / Format |Submission date | |Course name, topic, student name, number, |1.5 or double line-spacing |2,300 – 2,700 words |Before 17:00 16 November | |tutorial group number are included |Arial, Times New Roman |NO plastic folder, staple it! |2012 | | |12 or larger | | | Mark sheet for Tutorial Presentation |Attributes |Marks | |Poor |Below average |Average |Good |Very good | |Context (rich, appropriate examples, clear & logic analysis') |1 |2 |5 |6 |9 |10 |13 |14 |17 |18 | | |3 |4 |7 |8 |11 |12 |15 |16 |19 |20 | |Organization (Agenda, framework, structure, etc.) |1 |2 |3 |4 |5 |6 |7 |8 |9 |10 | |Expertise in the subject (Clear concepts and proper application') |1 |2 |3 |4 |5 |6 |7 |8 |9 |10 | |Presentation material quality (font size, audio visual aids, etc.) |1 |2 |3 |4 |5 |6 |7 |8 |9 |10 | |Co-ordination among group members (alignment and preparation) |1 |2 |3 |4 |5 |6 |7 |8 |9 |10 | |Presentation skills (Tone, fluency, eye contact, gesture, etc) |1 |2 |3 |4 |5 |6 |7 |8 |9 |10 | |Time allocation & management |1 |2 |3 |4 |5 |6 |7 |8 |9 |10 | |Interaction with audiences (Alive or lifeless') |1 |2 |3 |4 |5 |6 |7 |8 |9 |10 | |Q&A handling skills |1 |2 |3 |4 |5 |6 |7 |8 |9 |10 | |