E_marketing

E_marketing Question one It has been suggested that by using internet and online services customer behaviour has changed. For example, consumers have become more demanding with response times (expecting replies to queries within 24 to 48 hours). What changes in consumer behaviour can you find' That is, how has consumer behaviour been affected by online' Introduction This work looks at the behaviour of consumers from an internet perspective. Also discussed in this work will be changes that the internet may have caused in consumers behaviour. The effects of consumer behaviour has on the internet will also be analysed in this question. Legal Lack of legal remedies for misuse of information provided to web sites causes consumers to be discriminating about the information that they will reveal online and to what web sites they will reveal the information. It is possible that the growth in ecommerce is slowing and the potential efficiency of the Internet is affected because of consumer unwillingness to supply information (Lindstrom 2002). Consumer Confidence Relative to retail and financial web sites, consumers appear more willing to reveal personal information to health-oriented web sites (Hardaker & Graham 2001). For several categories of information, consumers appear more willing to provide information if the web site is a e-marketing, internet, online, 2000, web, users, 2002, information, consumer, lindstrom, access, new, computer, about, imc, communication, credit, 2001, hardaker, graham, company, card, people, important, customers, consumers, behaviour, united, site, services, likely, differences, bickerton, advertising, usage