TV_And_Grocery_Price_Search_Behavior

TV And Grocery Price Search Behavior In order to investigate a consumer’s price searching behavior towards TV and groceries purchasing, I had to conduct an interview with a consumer. Through this investigation, I have realized that ones searching behavior can be influenced by many factors. Some of which I will be explaining today. To begin with, what is price searching behavior' Let’s define this with the help of consumer behavior. Consumer behavior can be defined as “processes they (consumers) use to select, secure, use, and dispose of products, services, experiences, or ideas to satisfy needs” . In this case, price searching behavior can be defined as the processes used to select and eliminate products in order to find the right product at the right price. In order for me to find the factors that influence a consumer’s price searching behavior in TV and grocery, I chose to conduct an interview with a male. I conducted this interview over the telephone because my interviewee had a very tight schedule. This male interviewee is a friend of my father’s. We have always been able to talk about many things openly and I believe he is the perfect interviewee price, behavior, tv, searching, search, groceries, time, interview, family, value, through, shopping, shop, said, realized, process, order, interviewee, influenced, grocery, find, factors, culture, consumer’s, consumer, been, about, able, worry, very, spends, specifications, select, right, products