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Competitive_Strategies

2013-11-13 来源: 类别: 更多范文

Competitive Strategies Competitive Strategies Though unwritten, survival is perhaps the fundamental challenge for a business. With a lot of competitors out there, it’s a dog eat dog world out there. And as they say, eat or be eaten. To survive and stand out, companies should outperform their competitors. There’s a whole lot more to it than merely building satisfactory products. Building customers and focusing on relationship marketing is the challenge. While it is customary for business to focus on attracting customers, the emphasis nowadays seems to lean towards relationship marketing. This marketing task encompasses creating, maintaining, and enhancing strong relationships with customers and other stakeholders. Beyond designing strategies to gain new customers, companies are making efforts to retain their current customers and build profitable, long-term relationships with them. The key to building lasting relationships is creating customers, marketing, market, competitors, value, satisfaction, relationships, out, customer, companies, business, building, strong, strategy, strategies, share, retain, relationship, order, must, lot, focus, expanding, eat, dog, creating, competitive, challenge, world, whole, weaknesses, way, value-delivery, unwritten, towards
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