Creative industries in Britain

下面为大家整理一篇优秀的assignment代写范文- Creative industries in Britain，供大家参考学习，这篇论文讨论了英国的创意产业。负责推动英国创意产业发展的政府部门，最典型的就是英国文化、媒体和体育部及其发布的《创意产业经济评估》报告。《创意产业经济评估》以国家统计数据为基础，对吸引海外投资英国创意产业非常重要，还可以帮助衡量创意产业政策的效果。这一报告的优点是数据权威、涉及面广，但缺点是数据更新慢，提供的小类数据不足，无法满足金融投资者的数据需求。

Since 1997, when creative industry was proposed as an important means to revitalize the British economy, a large number of studies have been conducted on the British creative industry in the UK. From the perspective of the main body of research, the British research on creative industry can be roughly divided into four categories:

The government department refers to the government department responsible for promoting the development of creative industries in the UK. The most typical one is the department of culture, media and sports and its economic assessment of creative industries. The report, based on national statistics, is important to attract overseas investment in the UK's creative industries. The report also helps measure the effectiveness of creative industry policies. The advantage of this report is that it is authoritative and covers a wide range of data, but the disadvantage is that the data update is slow and the small data provided are insufficient to meet the data needs of financial investors.

Trade bodies and promotion bodies mainly refer to trade bodies that promote and attract domestic and overseas investors to invest in UK creative industries or make overseas investments, such as the UK trade and investment office. Their research report solves the problems of lagging research data of British government departments and incomplete data of industrial segmentation categories. Most of the data in the study came from institutional members. For example, "creative industry report of Indian market".

International agencies mainly refer to similar agencies of the United Nations conference on trade and development and their research reports on the export of creative industries. Their report studies the export of creative industries in various countries, which can be compared internationally. However, the problem is that the data are mostly about creative products, and the concept of "creative" is relatively broad.

Regional policy makers and institutions such as creative industry development usually cooperate with creative industry companies to conduct research. Their research reports provide rich regional data, introduce the strategic focus of regional creative industry development in detail, and evaluate the activities of creative industry. For example, the creative industry research carried out by the creative organization of England, TSB, Nesta and the independent development agency of film and media in the north.

As a result of the use of national accounts, the annual creative industries economic assessment is the most important of the many research reports since the creative industries path document 2001. The study used the concept of "creative industries" in the UK creative industry path document to measure the contribution of creative industries to the economy each year. The report provides important information to policy makers, advocates and practitioners of creative industries.

In December 2011, the UK department of culture, media and sports released the latest creative industry economic assessment report, which measures the economic contribution of creative industries from four aspects -- the total value added of creative industries, export services of creative industries, employment number of creative industries and number of creative enterprises. The report USES standard industry codes and standard occupational classification codes to calculate the data. All the data are from four surveys conducted by the office for national statistics -- annual business statistics report, international trade in services, national population survey and cross-sector business survey.

Calculation of the total economic added value: the data for calculating the total economic added value of creative industries are all derived from the annual statistical report of business. When some data information is unavailable because it cannot be published, the report calculates GVA data from data of different years or four SIC07 codes. The proportion of GVA data of the whole creative industry and each industry category of creative industry in the UK GVA is obtained through the blue book of the office for national statistics.

Measurement of export services of creative industries: the data in the report of international trade in services are mainly used to measure the export of creative industries. The proportion of total exports from the creative industry and each industry category in the UK is also calculated from ITIS data.

Calculation of employment number: the data of employment number mainly comes from the national population survey report. APS survey USES standard industry code and standard occupation classification code, so it can measure the situation of workers who work in creative industry and engage in creative work. In the creative industry, but engaged in non-creative work of workers; and workers who work in non-creative industries but do creative work. The report used dummy variables to define whether respondents worked in creative industries or not. These dummy variables are calculated for each worker in the above three situations by means of crossover arrangement, and then further divided into two situations of being employed or operating independently. The proportion of the total employment of creative industries in the UK is also calculated by APS data.

Measurement of the number of creative enterprises: the number of enterprises or their factories, shops and other small units is measured by cross-departmental business surveys. The proportion of the number of enterprises in each industry category in the total number of enterprises in the UK is also calculated by the data provided by IDBR.

The development of creative industries in the past decade or so has transformed the UK from a "world factory" to a global "creative center". Other countries in the world, such as the United States, Japan and South Korea, have also started to vigorously develop creative industries and become model countries for the development of creative industries. The creative products, marketing and services of these countries have attracted the attention of the whole world and formed a huge tide of creative economy. Creative industry is no longer just an idea, but an objective reality with huge economic benefits. Their creative industry development experience is worthy of our country's reference and learning.

Creative industry is an emerging industry integrating art, entertainment and leisure. The relationship between creative industry and cultural industry is a manifestation of soft power, which can enhance national confidence and cohesion and stimulate national innovation ability. In fact, countries that value creative industries have seen their "soft power" increase as their economies have grown. After being formally proposed in the UK, the concept of "creative industry" has been rapidly adjusted and adopted by Singapore, New Zealand, Hong Kong, China, Taiwan and other countries and regions within a few years, and has exerted a wide impact on the whole world. The major cities represented by London have gradually become the models of global "creative cities". Facts have proved that creative industries have strongly promoted the economic development of cities and surrounding areas.

In addition to the UK creative industry path document, the UK has done a lot of basic research work on creative industry. In 1998, the UK published export: our hidden potential, which studied the export policies and practices of creative industry. In 1999, regional scale was released to study the regional development of creative industries. In 2000, the next decade studied how to help citizens develop and enjoy creativity from education training, personal creativity support and creative life promotion. In 2002, the department of culture, media and sports of the United Kingdom began to release the annual report "economic assessment of creative industries", which released statistical data of creative industry output, export and employment, and introduced the development status of creative industries. These studies provide complete information support for the British government to formulate creative industry policies, thus ensuring the effectiveness, consistency and consistency of the government's industrial policies.

The British government's creative industry policy is the most complete cultural industry policy in the international industrial structure. British creative enterprises do not want the government to intervene too much. They just want the government to help build a high-quality and healthy environment and help the future development of the industry. Therefore, the British government's promotion measures are mainly focused on three aspects: first, the government strengthens the mechanism construction of organization and management, talent training, financial support, production and operation and other relevant aspects, and implements all-round systematic support for creative and cultural products from research and development, production, sales to export. In 1998, the UK government issued documents to promote creative industries through export promotion, education and skills training, assistance in financing, tax breaks and open rules, protection of intellectual property rights and allowing each region to retain the autonomy of local cultural development. Secondly, plan the blueprint of creative industry, advocate the concept of creative industry, cultivate citizens' creative life and creative environment, and explore the influence of mass culture on economy. Third, local governments and the public cooperate extensively to promote problems faced by the creative industry through partnership, and provide remedial measures for the creative industry, such as protecting intellectual property rights, promoting the output of cultural products, providing education and training for practitioners, etc.

The rapid development of digital technology has a profound impact on the creative industry. To this end, the British government has carried out a number of studies and adopted a series of measures to actively promote the digital development of creative industries. In 2000, the impact of digitization on music consumption and the importance of intellectual property protection were studied. In 2002, the paper studied the influence of digital technology on film production and sales, and proposed the film industry policies to cope with the trend of digital development. These studies have found that digital technology not only greatly shortens the creative process of creative industry, reduces the creative cost and improves the creative quality of creative products, but also contributes to the profound changes in creative product sales channels and consumer consumption habits. In addition, the government USES digital technology to enrich people's lives, develops many museums and digitizes all data files, supports people's creative development through education training and other means, provides opportunities for citizens to contact with creativity, and enables people to enjoy creative life.

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