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Application of product symbol in tea set design

2019-12-16 来源: 51Due教员组 类别: Essay范文

下面为大家整理一篇优秀的essay代写范文- Application of product symbol in tea set design,供大家参考学习,这篇论文讨论了产品符号在茶具设计中的运用。茶具设计无论是富足奔放,还是沉静内敛,都投射着追求卓越的匠人精神。设计灵感的涌现离不开对现代审美艺术的把握和解读,离不开对产品符号元素的灵活运用和独具匠心的设计理念。茶具中个性化和人性化的设计要紧跟时代的脉搏,把握现代人对审美的需求,在设计和生产过程中努力传承茶文化的精神内核,同时要快速融合信息科技时代的特性,加强多元文化的融合,提高茶具作品的实用性和人们体感的契合度,创造出更多迎合不同人群的产品。

tea set design,茶具设计,essay代写,作业代写,代写

The aesthetic of modern tea set art is not only reflected in the appearance and shape of the appliance, but also the product symbol, as a materialized manifestation of human spiritual civilization, plays an increasingly important role in the transmission of artistic beauty of modern tea set with the development of modern society.

Tea drinking culture in China has a long history. Tea drinking can refresh the mind, moisten the throat and protect the liver. The ancients to tea more is a kind of respect, tea way is also the way of doing things, dense tea fragrance let life is also full of tranquil extremely sweet taste. Said in the book of changes, "XingErShangZhe, XingErXiaZhe who, if the tao in the tea culture meaning YuZhongHua culture, tea is a symbol of this heritage thousands of years after the kernel spirit materialized" device ". Therefore, tea set as a carrier of Chinese traditional culture has been respected. As a kind of appliance with both use value and artistic value, tea set has derived different appearance and shape in the long-term development. The difference in appearance also conveys different cultural contents. With the development of modern science and technology, the author needs to discuss and study how to quickly integrate the characteristics of the information technology era into the design and production process of tea sets while inheriting the spiritual core of tea culture, so as to create more products catering to different groups of people.

The reflection of Chinese traditional aesthetic culture in tea set design is more of an abstract description of the vision. The ancients draw inspiration from the nature, often take the auspicious things as the prototype, through the aesthetic pattern design, finally engraved in the appearance of the appliance, to intuitively express the yearning and pursuit of a better vision. Product symbols in today's society contain many design elements. For example, the appearance form, material technology, color lines, space texture, etc., product design is a cultural transmission with use value as the core. The original intention of cultural symbol design is to integrate the designer's aesthetic concept into the device itself and convey the spiritual and cultural connotation to consumers through the external form of expression. The symbolic value of the product is also reflected in the purchase and recognition of consumers. Therefore, the design of product symbols and the value of consumers are inseparable. Consumers' demand for the use value of utensils is the same and complete, but their aesthetic demand for utensils is different. For example, the yuan people like blue and white tones, which is related to the national characteristics of the yuan people. Northern nomads advocate nature, blue sky and white clouds, cang Wolf and white deer represent their totem culture. This preference for color elements drives the formation of the tea set aesthetic intention. The rise of blue and white porcelain in this period is precisely driven by this aesthetic demand.

Product symbols are expressed in various forms on the appearance of the tea set, such as the application of dragon pattern decoration on the body and spout of the teapot, and the integration of auspicious patterns and the appearance of the teapot itself to create a different aesthetic feeling. China's traditional culture in the tea set on the embodiment of fun. Many things in nature can be used to make tea sets. For example, persimmon, mangosteen, lotus and other symbols of good fortune can become the hands of designers exquisite rare treasures. But the product symbols of tea sets are by no means limited to drawing on traditional Chinese culture. Modern people's aesthetic is quietly changing, blindly archaize will make the tea set products are no new, lack of sense of The Times and science and technology. The convergent product design concept makes the product dull and lifeless. Tea set production blindly archaize, the lack of eye-catching highlights by modern criticism. A tea set is called a work of art, it is by no means beautiful in appearance can. The hidden value defined behind it often goes beyond the artwork itself. Symbols define products, symbols define people. Behind the current commercial industry, people pay more attention to the value system represented by symbols. The color, shape and visual effects of product symbols are presented to consumers with plain and unexaggerated elements, while the unique layered and eye-catching elements are another experience. The design of tea set projects too many cultural elements and contains too many symbolic meanings. The design of product symbols of tea set cannot simply rely on visual effects to support. A good product symbol design should be able to project the mechanism and hierarchy of the product itself.

With the development of the society, people's pursuit of exquisite life is getting higher and higher, and their aesthetic appreciation of objects around them has also undergone great changes. They pursue individuality and like personalized design with unique charm. Consumers' aesthetic pursuit of tea sets is reflected in the hands of designers, which is the constant pursuit and exploration of design concept and design technology. Designers through the grasp of consumer psychological needs, the use of scientific design concept, the use of tea set this specific material carrier to express people's spiritual appeal. One form of expression of personalized design is to design a unique mark that belongs to one's own memory or expresses the traces of one's own psychological activities according to the characteristics of specific things. For example, in the current popular DIY product design, consumers can design their own objects according to their own preferences. This kind of product design idea that seeks individual character most is very popular among young people, also become a kind of more easy to be accepted by people to change design experience process by oneself gradually. This consumer-led design process gives them a completely different experience. The personalized design of tea set should refer to this kind of project to try and explore. The cultural attribute of the modern tea set itself is gradually diluted. This is a process and an attribute of cultural substitution. In today's world, global cultures are integrated with each other, and Chinese culture is more diversified and integrated. Its own inclusiveness determines its own strength. The personalized design of modern tea sets should highlight the characteristics of cultural inclusiveness and personalized design. The personalized design makes the product unique to each individual who owns it, with the symbol of its own special mark, which gives full play to the humanistic feelings and spiritual value of the tea set itself. Culturally inclusive design can make tea set products highlight their long-term vitality, further expand the influence of tea set in the world, and spread the unique charm of Chinese traditional culture and tea set to further parts of the world.

Practicality and safety are the basis of any design concept. People have a desire to buy an appliance based on the need to use it. And the different external manifestation of the same kind of ware determines people's different selectivity to the same kind of ware. The mission and ultimate goal of the design is to try to match the external characteristics of the product with the psychological needs of consumers, so as to achieve a state of basic conformity. A good tea set should not only satisfy people's basic needs for tea drinking, but also enhance consumers' more perfect experience of tea drinking, which is a common activity. Stunning art is not only reflected in the appearance of the magnificent, to every detail of the right to handle is to create the soul of a beautiful art. In the process of designing a modern tea set, the diameter of the teacup should be fully considered. The weight of the tea set should also be fully considered, too heavy will affect the sense of the body, too light will lack the texture of the utensils. Only when the tea is handled properly can the experience of drinking tea reach its peak. Choose white on the inside of the cup so that people can better observe the color of the tea. In the selection of tea materials to environmental protection and sustainable, the process of environmental protection people drink tea will be at ease will be comfortable. Humanized design conforms to the theory of "the unity of man and nature" in ancient China. A good ware is natural, is the product of nature is the crystallization of human ingenuity, the details of the mechanism, so that it and human senses to achieve the most perfect fit, will be the highest realm of drinking tea, but also the lifetime pursuit of a generation of craftsmen ideal.

Modern tea set design is rich and unrestrained, or quiet and introverted reflect the pursuit of excellence craftsman spirit. The emergence of design inspiration is inseparable from the grasp and interpretation of modern aesthetic art, the flexible use of product symbol elements and the unique design concept. The magnificent and meaningful Chinese traditional culture is reflected vividly in each small tea set, which shows the cultural confidence of Chinese people and their yearning for a better life and a better vision. Modern tea personalized and humanized design should follow the pulse of The Times, grasp the demand of the modern aesthetic, in the process of design and production to inheriting the spirit of the tea culture core, at the same time to fast convergence characteristics of the era of information technology, strengthen the multicultural integration, improve the practicability of tea service work and people body feeling fit and create more products to meet different people.

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