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建立人际资源圈The consulting
2019-08-10 来源: 51due教员组 类别: Essay范文
下面为大家整理一篇优秀的essay代写范文- The consulting，供大家参考学习，这篇论文讨论了咨询。咨询是一个寡头垄断的市场，大多数媒体公司都可以提供类似的服务，超过60%的市场被四大咨询公司占据，它们可以提供更多的相关服务，而不仅仅是管理领域的咨询。大多数大中型咨询公司占据了大部分的盈利机会，而小型咨询公司则可以应对市场上更具竞争性和经济性的情况。咨询业缺乏政府的支持，在没有资金和技术支持的情况下，小型咨询公司进入咨询业可能会产生抽象的结果。
It was reported on Consultancy.uk that the consulting market in UK includes England, Scotland, Wales and Northern Ireland. The market is worth 10 billions GBP and it becomes the second largest consultancy location. The rate of growth performed strongly in recent years with ranging between 6% and 10%. Meanwhile, it is recognized as the fastest growing consulting market in Europe. In 2012, the total revenue of the sector was approximately 7.4 billion GBP; afterwards with the double-digit growth in 2014, the total fee is worth 10 billion GBP (Figure 1).
SWOT is an analytical method to evaluate internal and external environment to define marketing strategy, and it refers to Strengths, Weaknesses, Opportunities and Threats. This method is applied in this report to analyze advantages and disadvantages of JMD, identity challenges and opportunities, which could be used to overcome the positive factors and avoid potential threats in the market. The details are described in the chart below.
The consulting is an oligopoly market and most media companies could supply similar service (Sadler 2001), over 60% market is occupied by the big four consulting firms which could provide more related service other than just advices on sector of management. Most large or medium consulting companies occupied most of the profitable opportunities while small consulting companies would deal with more competitive and economic situations in the market. (Zimmerman, et, al, 2004). Consulting industry is lack of government’s support which could generate abstract for small consulting firms to enter this market without financial or technological support.
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